The call will follow briefings with Administration officials and testimony before the House Commerce Committee's Subcommittee on Telecommunications, Trade and Consumer Protection, which is holding a hearing Tuesday on electronic commerce and Internet privacy.

After organizing as a group of companies and associations committed to fostering an online environment that protects privacy, the Online Privacy Alliance developed a statement of its mission, a set of guidelines governing privacy practices and a special policy to safeguard the privacy of children. The alliance also committed to developing mechanisms by September for enforcing privacy policies. This announcement fulfills the commitment to develop the enforcement policy.

For a list of members of the Online Privacy Alliance and other information, visit the web site.